How social marketing can inform COVID-19 vaccination strategies

Anh-Dai Lu
6 min readMay 8, 2021

The White House recently announced a goal for 70% of the U.S. adult population to have one vaccine shot and 160 million U.S. adults to be fully vaccinated by July 4th in the next phase of the vaccination campaign. However, according to Kaiser Family Foundation — a nonprofit organization focusing on national health issues and the U.S. role in global health policy — the US is close…

Anh-Dai Lu

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